Scary Sweet

What communications projects are haunting you?

End-of-year reports? Media relations pitches? Difficult conversations with key audiences? Fundraising campaigns in a saturated market? Don’t keep pushing dreaded projects to the back burner. Remember, tackling the scariest things often can produce the sweetest results.

As you prepare for trick-or-treaters tonight, imagine a few ways to take a vampire-like bite out of your toughest challenge tomorrow. Think about it. When you reduce the weight on your shoulders, you can gorge guilt-free on Halloween sweets.

After your sugar rush, I’d be delighted to brainstorm with you. Happy Halloween!

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