Blog

We explore a variety of topics and issues of the day. Tell us what you think.

What’s Your Yellow Daisy?

September 16, 2020

Like clockwork, yellow daisies cover Georgia’s Arabia Mountain every fall. This vivid sight always inspires me. These cousins of sunflowers gather in sandy patches across granite outcrops in Georgia, Alabama, North and South Carolina. As I hiked the blooming landscape outside Atlanta last weekend, I wondered about my own yellow daisy, that experience that happens once a year.

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Stronger Connections

September 1, 2020

Tree climbing is a lot like relationship building. Will you rise to the challenge with a plan to reach the first branch or make the new connection? Are you willing to overcome your fear of falling or rejection? How will you keep up your momentum?

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Optimist or Pessimist?

August 19, 2020

Are you a glass-half-full or glass-half-empty kind of person? Whether you’re considered an optimist or a pessimist depends on if you expect more good things or bad things to happen. “There are plenty of people who are right smack dab in the middle, where they’re optimistic about some things, pessimistic about other things,” said William Chopik.

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Rise Above the Noise

August 7, 2020

If you don’t grab the reader in the first two seconds, chances are they won’t continue to read. That’s sound advice by Steven Shepard, Ph.D., author of “Communicating: The Write Way,” and this week’s presenter in one of my favorite webinar series, Business Over Breakfast with Emory Executive Education.

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Communications Walls

July 22, 2020

Do you knock down and replace the wall or patch the cracks? That’s a question I face as the owner of a charming 1927 Craftsman home. Organizations face a similar choice when deciding how to stay relevant and connected with their audiences in an ever-changing world. What do you need to do to address a breakdown in communications? Do you patch or overhaul your strategies?

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These Boots Are Made for Hiking

July 14, 2020

A one-size-fits-all approach doesn’t work for hiking boots or communications plans. With apologies to Nancy Sinatra, some boots are not made for walking. Just ask my hiking buddy/husband who has watched me limp along many a trail. It took time to find the ideal boot that could protect my ankles and help me advance on rough terrains. Likewise, communications that work for one brand may not be the perfect fit for another.

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The Importance of Resilience

June 30, 2020

I marvel at people who can focus on the end game in an age of instant gratification. It isn’t easy to keep plugging away, sometimes taking one step forward for every two steps backward. Day after day, the obstacle course can be exhausting, especially when you add a coronavirus pandemic to the mix.

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A Reflection on Words

June 23, 2020

As a writer and public relations professional, I understand the power of words. Carefully chosen words can make all the difference. They can build greater understanding and cause us to reflect on our own thoughts and behaviors. They can make us uncomfortable. They can inspire us to act.

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